Babajob.com

Babajob.com is a Bangalore-based start up that uses the web and mobile technology to connect employers and bottom-of-the-pyramid (BOP) informal sector workers (i.e. maids, cooks, drivers, etc.) with the goal of creating a scalable, replicable and profitable solution to combat poverty. Babajob aims to do this by creating greater market efficiency in the informal sector through voice and web features such as SMS, UssD, automated voice systems, and operator manned call centres, enabling employers and job seekers to find each other.

The value that babajob offers to both its employers and job seekers is in its ability to provide access to critical job and job seeker information through various technology platforms. By leveraging web and mobile technology, babajob is able to scale and engage a wider audience creating greater efficiency for employers and having a social impact on job seekers. Employers can conveniently browse job seeker profiles based on salary, location, languages, employment background, skills and references. Babajob offers several fee-based services to help in the matching and hiring of seekers.

Similarly, job seekers can discover and access multiple job opportunities based on their preferences of location, salary, job category, etc. They have the added-benefit of applying to nearby-jobs using their low-end mobile phones.

Because Babajob offers a scalable form of livelihood enhancement to India’s base of pyramid users, babajob resonates strongly with India’s Telco carriers and handset makers. Why? Babajob’s services on their networks and devices allows companies to make credible claims that buying a better handset or additional VAS services will lead to higher incomes and better job opportunities for their customers. As the next 300 million India phone customers are likely to poorer than the first 400 million customers, telcos and handset makers must enable incomes to increase through the use of their services to maintain growth.

Babajob currently has a staff of 16, over 60,000+ customers and sends out over 1 million job alerts per month.